Typography 11 is meant to be grazed—read, heard, and revisited. A short story and audio reflection on how small visual decisions stack into culture, teaching us how to notice what usually fades into the background.

Everyone knows the Bic pen. The clear barrel, the colored cap, 75 years in pockets and desk drawers. Seletti just made it impossible to ignore — blowing it up to 12:1 scale as a floor lamp, pendant, and wall fixture. Same hexagonal shape, same classic colors, now six feet tall and lighting your space. It's memory-driven design that celebrates the mundane by making it monumental.

The coffee table isn’t just furniture — it’s where ideas linger. The Coffee Table Book is an apt24b series exploring the books we live with, return to, and leave open on purpose. Not for status, but for the way they quietly shape how a room — and a mindset — comes together.